Keven Prather is the founder of TransitioNext Advisors, a specialty firm that serves the complex needs of business owners through Financial Planning and Business Transition/Exit Planning. He enjoys working closely with business owners and their key employees to plan for the eventual transfer of ownership and control, so that business owners can achieve their long-term goals. Using a Total Wealth Planning approach, TransitioNext Advisors’s objective is to turn complex problems into actionable, understandable and manageable steps, by collaborating with business owners, their family, and strategic partners. We take a unique approach of helping owners manage businesses as an “Asset Class” of investment. He addresses the question "What have you done to prepare for the single largest financial transaction you will experience in your lifetime? That is the sale or transfer of control of your business.” He plans for “Sales to Third Parties” or “Sales to Insiders,” where the owner is no longer active in the business. Family dynamics and considerations are always critical in managing wealth. He integrates the owners’ goals while preserving family harmony and legacies, which all are important parts of the overall service he provides.
Keven is a graduate of the University of Idaho with a B.S. in Fisheries Resources. A member of the Phi Kappa Tau National Fraternity where he served as Domain Director for 15 years and served on the Host Committee for the Phi Kappa Tau National Convention held in Cleveland, OH in 2018. Keven served with distinction in the United States Coast Guard from 1986 to 1991 and continues to support the USCG in many ways through his community involvement. He was a founding member of the Lake County, Ohio Farmland Preservation Taskforce, a past Board Member for the USO of Northern Ohio, Community Liaison for Services to Armed Forces American Red Cross and current Vice Chairman of the USS Cleveland Legacy Foundation. Professionally, Keven is a Certified Family Business Specialist (CFBS) and holds a certificate in Business Succession Planning from the American College. He is also a member of the Business Enterprise Institute (BEI) Network of Exit Planning ProfessionalsTM , the Financial Planning Association of Northeast Ohio, Society of Financial Serves Professionals, Private Directors Association (PDA) and the Association for Corporate Growth (ACG). He is a certified Galliard Group Family Business Advisor and is an approved provider for Ohio Continuing Education (CPE) for CPAs. He also a member of Services to the Armed Forces – American Red Cross where he serves as a liaison. Keven is an avid fly fisherman, likes to hike, mountain bike, kayak, and ski. Enjoys memberships at the Cleveland Museum of Art and Holden Arboretum. He resides in Chardon, Ohio with his wife Cathy. Cathy and Keven have two adult children Sara and Alex. Keven believes one of his most valuable assets is the great partnership formed with Cathy, and the rest of the TransitioNext AdvisorsTM team.